AI Email Marketing Prompts

AI Email Marketing Prompts

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AI Email Marketing Prompts
AI Email Marketing Prompts
How To Write An Engaging Welcome Sequence (With AI)

How To Write An Engaging Welcome Sequence (With AI)

(I charge $5,000+ to build this for my clients...!)

Daniel Bustamante's avatar
Daniel Bustamante
Aug 08, 2025
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AI Email Marketing Prompts
AI Email Marketing Prompts
How To Write An Engaging Welcome Sequence (With AI)
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Hey, Daniel here!

Welcome to issue #5 of AI Email Marketing Prompts - the paid newsletter that helps you use AI to create high-converting:

  • Newsletters

  • Lead magnets

  • And email sequences

…all in just a fraction of the time.

In this edition, I'm sharing how to write a high-converting Lead Magnet Welcome Email - the automated email subscribers receive right after they opt in for your free asset.

This is one of the most overlooked parts of the funnel, yet one of the most important for turning cold strangers into warm leads.

And today, you're getting the exact framework + plug-and-play prompt to get it done in minutes.

The Simple (But Crucial) Email Most Founders & Creators Overlook

Here's something wild:

Most creators focus SO much energy on building the actual lead magnet… that they completely forget to write the email that delivers it… and even when they do, they usually half-ass it!

But this is a huge mistake.

Why?

Because:

  • First impressions matter - if your delivery email is dull or missing, you lose trust instantly.

  • New subscribers feel disconnected or confused - they signed up for something and then... crickets.

  • You miss a massive opportunity to set expectations, build excitement, and guide people to the next step (a.k.a. working with you / your paid offer).

Think about it...

Skipping this email is like handing someone a free sample at Costco… and then walking away without saying a word.

Kind of awkward, right?

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My Lead Magnet Welcome Email Framework

Instead of ghosting your new subscribers (or sending them an underwhelming email that feels more like a “receipt”), you should write a lead magnet welcome email that:

  • Feels warm and human (not robotic)

  • Highlights the value of what they just downloaded/unlocked

  • Sets the tone for what comes next

  • And creates engagement from day one

The best part?

You don't have to overthink it.

There's a proven formula that makes it easy - and today's prompt is trained to write it for you in under 5 minutes.

Let’s break it down.

After building hundreds of lead magnets, I've developed a simple template that consistently delivers:

  • A warm greeting and delivery confirmation - Makes them feel welcomed, not transactional.

  • 3 bullet points showing what they'll unlock - Features + benefits that build excitement.

  • A clear, prominent download link - Make it impossible to miss (seriously).

  • A call to reply - Increases deliverability AND engagement in one shot.

  • A friendly sign-off - Keep it human.

  • (Optional) A soft CTA - Nudge them toward your next offer without being pushy.

The magic of this email is in the simplicity.

There’s no fancy copywriting tricks. Just a clear, friendly email that delivers value and starts the relationship right.

Now, if you want…

You can also take things to the next level!

Now, here's where it gets interesting.

If you're just getting started and want to keep it simple, the single welcome email I just showed you is perfect.

It delivers your lead magnet, builds trust, and gets the job done.

BUT...

If you want to create a full-blown system that nurtures new subscribers on autopilot (and dramatically increases your conversion rates), you can expand this into a complete 5-email welcome sequence.

Here's how it works:

You use the lead magnet welcome email as Email #1, then add 4 more emails - all designed with a clear and key objective in mind:

  • Email #2: The Greatest Hits - Share a curation of some of your best resources to build trust and demonstrate expertise.

  • Email #3: The Biggest Mistake - Challenge a big niche or industry myth and position yourself as an expert.

  • Email #4: Your Origin Story - Build affinity and personal connection by sharing your own story with new readers.

  • Email #5: The Soft Sales Pitch - Lastly, wrap it all up by introducing your paid offer in a tasteful and organic way.

This is the exact blueprint I follow to build Newsletter Welcome Sequences for my clients - but adapted specifically for a lead magnet funnel.

CleanShot 2025-06-06 at 04.46.39@2x (1).png

The results?

Instead of just delivering an asset and hoping for the best, you're:

  • Staying top of mind for 5-7 days

  • Building massive trust and authority

  • Warming them up for your paid offer

  • And converting 2-3x more subscribers into customers as a result

Want the full sequence framework? I'm including a bonus prompt below that writes all 5 emails specifically for your lead magnet funnel.

This Week’s Prompts: How To Write Lead Magnet Welcome Emails In Minutes (Using AI)

This week's prompt helps you write a high-converting Lead Magnet Welcome Email in minutes - using the proven framework I broke down earlier.

How to use it:

  • Just plug in your lead magnet name, outcome, 3 features + benefits, and the download link.

  • You can also include a soft CTA at the end if you want to nudge people toward a paid offer (optional).

  • The output will be 100% formatted and optimized - ready to paste into your ESP as your first automation email.

Here's the prompt:

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